I am a fullstack entrepreneur. I build business from zero, I program my way throught it. I create strategies, planning and execute some good pieces of the puzzle.
about
Nowadays I build brands to sell online in my own ecommerce as well in marketplaces like Amazon.
In my current business:
- Created brand’s name, visual identity and logo’s first version;
- Chose the niche to sell on as well what products to sell;
- I deal with chinese manufacturers and I am responsible for all the importing bureaucracy;
- Chose the legal and financial structure of the company and keep an eye in standard reports like balance sheet, income statement and cash flow.
- I’ve built the ecommerce website (Nuxt.js frontend, deployed in serverless Cloudflare Workers; WordPress with WooCommerce as backend, deployed to AWS EC2);
- Set up all the logistics (own and 3PL) and still prepare some packages myself some days;
- Applied EOS business management model and now most of company activities have right people doing the right job;
- I am building an mobile APP for one of my brands using Flutter framework;
Besides that, I still do some consulting work.
- I help with server and WordPress support in PortoFácil;
- I manage some WordPress servers with big traffic. Example: Hypescience;
- I’ve built some platforms using WordPress and custom API’s. Examples: Pipe.Social and Prof Ricardo Beck;
- I’ve done planning, design, code, deployment and server management for some customers. Examples: Fixcomm e Buybackfone;
I’ve already tried some things that quite didn’t work (some worked for some time).
- With 16 years old I had a Website Marketing Agency with a friend. We’ve made a few jobs but then I focused in university;
- For more than 7 years I was a “problogger” living in the income my content websites made;
- I was an “investor” and “daytrader” for the year of 2009 but couldn’t keep with that kind of preassure;
- Started a construction company, we’ve made and sold some houses but didn’t manage to generate enough cash flow to keep building more and more;
- For 3 years I’ve worked in a education company. I was Product Owner, Information Architecture, UX, and many other jobs related to online business (sites and apps);
- Started a company to be a exclusive distributor of one of the biggest “adult toys” US brands, but shutted it down as I couldn’t penetrate the market;
- I’ve attended Founders Institute program in 2015;
- 我知道一点点中文。明年我要去中国学习中文。中文是很多好语。
I have a bachelor degree in Information Management (UFPR, Brazil). I’ve randomly chosen it, but got lucky, this area merges business and technology in a way I’ve always worked with.
Only with 33 years old I finally settled in what I want from life and now I am working to get it.
If you landed here as a job reference of some sort and want to know more, my email address is rafael@slonik.com.br.
If you’re someone curious that landed here via social media or search, I welcome you to write me if you share any of my interests. I am always open to know new people and help whenever I can or to listen advices from people that walked the walk, as you see fit.